"Games publishers can reach out to new consumers, for example with sites like EA's pogo.com, which is "purely advertising driven," and designed not for hardcore gamers but people who want to have a bit of fun in their lunch break."
http://news.bbc.co.uk/1/hi/business/6523565.stm
"The Internet is doing to video games what it does to every industry: disrupting the old models, creating new ones and lowering the barriers to entry." - Chris Suellentrop, the deputy editor of Yahoo News
http://www.nytimes.com/2012/10/07/arts/video-games/video-game-retail-sales-decline-despite-new-hits.html?pagewanted=all
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